December 2021

Indubitably, technology has made the world a global village. All the credit goes to globalization that is increasing with every passing day. In the same way, technology and creativity are strongly related to each other. The speed at which globalization burgeoned during COVID-19 is just one of the many manifestations of how people are reaping their benefits. 

Similarly, the benefits of technology in our routine life are indisputable and limitless. Technology has not only helped people to cover distances of thousands of kilometers in a matter of hours, but it has also enabled them to communicate with each other through audio as well as video calls.

Specifically, the role of artificial intelligence and big data can not be underestimated as they are very important in the up-gradation of different operations in the healthcare, education, and eCommerce sector.  In the current perspective, had the technology not been there, the impacts of Covid-19 would have been the deadliest in human history. 

Yet, there exists an opinion that posits that technology is killing creativity in people. Is it really the case? Let’s probe into this to identify if technology is killing or, antithetically, empowering one’s creativity.

People who believe that technology is obliterating creativity in people of all ages, especially in kids, argue that daydreaming is necessary to boost one’s creative mind space. However, when kids keep their heads tied up to screens most of the time, they fall short of daydreaming abilities which belittle their creativity.

The same argument is made in a scientific study that creativity works on the principle of using it or losing it. A person who is forced to use an electronic device for a certain amount of time struggles in being creative even working in a creative job role.

In the same way, technology has made it very easy for people to search for anything and everything by just typing in the query on google. People are capable of posting anything on the internet and on the other hand, already built templates and academic information can too be fetched easily. This increases the proportion of copying and undermines the originality of one’s work. 

A more vivid and widely observed example can be the decrementing creativity in web design and development. The major reason behind this is the templates, the grid, and other rules that inhibit web design. Even though these templates and ready-to-use components make the job a lot easier, still many argue and believe that it is denigrating creativity. 

Although these arguments seem very scientific and genuine, yet the arguments on the other side outshine them. Because technology is not killing creativity but enhancing it. Nowadays, creativity has become more dependent upon one’s imagination. 

It has provided people with gluts of data and information. The availability of information does not put a cap on one’s creativity but boosts it. Instead, with the availability of more information, people can make more creative and scientifically supported decisions. 

When the first video game was introduced, it was considered that it would damage the very essence of creativity in people. However, it has been assessed by Inc. that video games play an important role in intensifying one’s creative aura. Games like Clash of Clans, Clash Royale, and Call of Duty help the players to improve their reflexes and strengthen their decision-making power. 

Moreover, technology also nurtures creativity by providing channels and platforms to spread knowledge and educate others. Platforms like YouTube, Facebook, and Instagram are filled with content created by creative minds. People who struggle with creativity can watch and ameliorate their creative skills. 

As identified by the Academy of Management, the depth and diversity of the knowledge base abundantly help in sharpening the creative skills of a person. And, the Internet is a great source to learn different types of knowledge from. People can get different and diverse ideas and inspirations from the internet and improve their creative skills altogether. 

There is no doubt that technology is not perfect. Nothing in this world is made perfect. It is as true as the earth rotating on its axis. Similarly, the concerns of people about technology are not wrong but they are subjective. The aim of technology is not to kill the creativity of people but to enhance their productivity and sharpen their creativity.

It all depends on how it is being used, if the usage is appropriate people can get highly encouraging results and vice versa. Therefore, blaming technology for diminishing creativity may not be completely valid. 


Fahad Ali, Author

Fahad is PM at ARFASOFTECH but has a knack for writing. He enjoys writing about the latest technologies and evolving trends. Most of his writings revolve around trending technologies and their integration into operations.

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